CY-TEC designed a targeted SEO campaign for MedCare Solutions, a leader in medical equipment distribution. The project focused on elevating visibility in the highly competitive healthcare sector, achieving 344 monthly organic visitors and securing rankings for critical keywords like "FDA-approved surgical tools" and "diagnostic equipment suppliers." Key results:
120% increase in organic traffic from baseline (July 2021 to January 2023).
65+ keywords ranked in Top 3 positions, including niche terms like "portable ultrasound machines."
Improved 85% of Bottom 3 keywords to Top 50 rankings through technical SEO and content restructuring.
The strategy included competitor gap analysis, schema markup implementation, and HIPAA-compliant content creation, establishing MedCare as a trusted resource in medical procurement.
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